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Why choose Software over Service?

In Web site Promotion and Internet Marketing world you will find 2 major groups: purchasing a Web site Promotion & Internet Marketing software solution or paying ongoing fees to rent a service (Search Engine Submission Service, SEO Search Engine Optimization Service, PPC Pay Per Click Service, or Outsourced Email Marketing Campaign Service). Following are the difference between Software (In-House) and Service (Outsourced):

Software (In-House)

» Never pay recurring fees
Just buy the software once and save a great amount of money over time, especially for PPC, SEO or Email Marketing Campaign where you have to perform the task over and over again.

» Total Control over your Web Promotion
Monitor and Manage your Internet Marketing and Web site Promotion yourself easily, It’s all at your fingertips, and you don’t have to rely on someone else to do the job for you.

» Unlimited use
You can use the software with unlimited use. Perform tasks such as Search Engine Submission, PPC Pay Per Click Management and Email Marketing Campaign yourself as many times as you like, anywhere, anytime.

» Keep your own files and information
When using software you can keep important files to yourself. Files such as Mailing List database, PPC Pay Per Click Bid & budgeting Information, Web Ranking analysis report, Web site HTML & images files. These may contains crucial information that only you or your organization need to know, don't let somebody else take hostage of your files.

» Maintain your own PC or Server
With Software you can run your Internet Marketing & Web site Promotion campaign from your Desktop or Laptop PC easily, and also with your own Internet Connection and your own network environment. You make the rule!

 
Service (Oursourced)

» Obligation to pay a recurring fees
Outsourced service requires you to pay a recurring service fee, and they can set up a price increase anytime they like, you are trapped in a closed system that will drain your money.

» No Control over your Web Promotion
You absolutely cannot be sure what the 3rd party are doing with your web site, which keyword are they targeting, which keyword for how much bidding cost or Do you really want someone else in control of the messages your most valued customers are reading? Eventhough they provide you with reports, you cannot be sure that report is accurate and if you still needs to check that report one by one, might as well do it all by yourself.

» Limited use
The more you use the service the more you are financially punished for doing so. Lack of flexibility in your web promotion & internet marketing, especially for PPC where you have to pay the PPC search engine plus the additional 3rd party outsourcing service fee.

» Data security risk
You never know how secure are their system and how trustworthy are their organization or personals in their organization. You cannot just give away any important information or files that is crucial to your organization to somebody else.

» Miscommunication & frustrating delays
You might have a special request to the 3rd party when doing an email marketing, PPC management or SEO Search Engine Optimization, sometimes misinterpretation between both party may occured, and can result an unexpected end result. You also need to coordinate with the 3rd party which takes some unecessary times.


Quick Links

» Full Installation Files
» Upgrades & Bug Fix
» System Requirements
» Software vs Service

Product Websites

» Dynamic Promotion Suite
» Dynamic Submission
» Dynamic Mail Communicator
» Dynamic Bid Maximizer
» Dynamic Web Ranking
» Dynamic Link Promoter
» Dynamic Email Validator
» Dynamic Site Stats

Support Centre
» Frequently Asked Questions
» Knowledge Base
» Technical Support
» Sales Support
» Registration Problem
» Engine Data Renewal
 

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